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During these unprecedented times and amidst so much uncertainty, marketing and brand promotion may not seem top of mind. There’s also a delicate balance between being helpful to seeming oblivious during a crisis. However, now is not the time to stay silent. Brands can still focus their efforts on marketing while taking a closer look at how they do it and what their message is.

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Let's move forward, not backwards. Get your team up to speed with sustainability knowledge so they can help drive your programs forward effectively. Best wishes, and good luck as you navigate yours!

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In this webinar, content marketing experts Peter Abraham and Phat X. Chiem ran a copywriting class for Shopify, focused on website copy aimed at online retailers building better websites that sell products. Tune in and learn how to tap the power of brand storytelling to convert customers from browsers into buyers.

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