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After receiving a press release from Paris Truck Co. about turning off their online store for the busiest shopping day of the year to support their retailers, I decided to check in with Ryan Ricker, Brand Manager for Paris Truck Co. to learn more about this effort and also how business is going. From the sounds of it, they've managed to ride out the pandemic and are gearing up for an exciting 2021. By Vipe Desai Give us an overview of how your business is doing under the current situation. This has definitely been one wild year and we've been doing our best to...

There’s something exciting about startups that I just can’t seem to shake. This story about Dan McKay is one that caught my interest and the title of this post really kicks it off - Dad and Tour Manager turned Skateboard Maker. The pandemic has caused many of our friends and colleagues to be displaced and the music industry has probably been hit harder than most. But Dan’s story should remind all of us that we have to keep charging ahead and sometimes, a pivot to a new challenge and career could be just what we need to get life inching...

Rob Colby is the co-owner and manager of Need Essentials Americas. Running a direct-to-consumer brand plus all the experience from Quiksilver, I knew there would be important insights for Rob to share with our readers. 

In a recent filing in California Superior Court, Julian Wilson has filed a suit against his long-time sponsor, Hurley and their now parent company Bluestar for breach of contract. The suit stems from what Wilson is claiming as a breach, where Wilson claims Hurley is not paying on the contract thus far in 2020. In his filing Wilson claims that Hurley in conversations is claiming they are not required to pay on the 2020 contract because of a few things, all related to Covid-19. The virus that keeps on giving, has indeed now landed in the CA court system with...